Mizoram exported 1008 Anthurium cut flowers, sourced from the Zo Anthurium Growers Cooperative Society, Aizawl to Singapore, marking a major boost to India’s floriculture exports potential.
Mizoram’s Department of Horticulture, in collaboration with the Agricultural and Processed Food Products Export Development Authority (APEDA), on February 26, phygitally flagged off the first consignment of Anthurium Flower.
The flowers, packed in 50 corrugated boxes were exported by IVC Agrovet Pvt. Ltd from Aizawl by air via Kolkata and will be imported by Veg Pro Singapore Pte. Ltd.
The export of floriculture from India to the world was 86.62 USD Million during FY 2023–2024. This first consignment of Anthurium flowers from Mizoram to Singapore is one of the outcomes of the International Conclave and Buyer-Seller Meet organized by APEDA in collaboration with the Government of Mizoram on December 6, 2024, at Aizawl, Mizoram. The event was attended by 9 international buyers from Singapore, UAE, Nepal, Jordan, Oman, Azerbaijan, Russia, Ethiopia, and 24 domestic exporters.
Promoting products from the North Eastern Region is APEDA’s top priority, and it will continue to focus on the North Eastern Region, both in terms of capacity building, quality upgradation, and infrastructure development. Linking buyers to farmers and strengthening the entire supply chain is expected to yield better results in the coming days.
It is worth mentioning that Anthurium is considered one of the most important flowers in Mizoram, driving economic activity through its cultivation and export. The cultivation of Anthurium provides income opportunities for local farmers, particularly women. The "Anthurium Festival" is a major annual event in Mizoram, organized to promote tourism and showcase the various varieties of the flower's beauty.
Chairman of APEDA, Abhishek Dev, IAS, along with Ramdinliani, IAS, Special Secretary, Department of Horticulture, Government of Mizoram, were present at today’s flagging-off function.
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